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 Retailers are getting more bullish on interactive marketing, report … - InternetRetailer.com | ByteBooth

Retailers are getting more bullish on interactive marketing, report … - InternetRetailer.com

Posted by TheHeadSurfer
December 31, 2009

Retailers spent $4.67 billion this year on interactive marketing efforts, a number that is expected to climb to $8.6 billion within five years as retailers seek to drive web sales, improve their search programs, personalize display ads, and launch …
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